Brand Experience Case Studies

Triniel - Branding + Website Design (2022-2023)

Role: Creative Direction + Designer
Date: 2020-2021
Language: Korean, English

Tags: experience, rebranding, design, core values, brand system, art direction, creative direction, harmony, nature, trust

Seomgang - ReBranding (2020-2021)

Role: Art Direction + Creative Direction
Date: 2022-2023
Language: Korean, English

Tags: education, experience, design, rebranding core, creatives, art direction, website, playful, colorful, familiar

Tic Tac Tiles - Brand System (2018-2021)

Role: Creative Direction + Designer
Date: 2018-2021
Language: English

Tags: consumer experience, social media design, marketing campaign, branding direction, simple, clean, approachable

Klean - Branding (2020-2021)

Role: Creative Direction + Designer
Date: 2020-2021
Language: English

Tags: experience, branding, product design, package design, brand system, art direction, creative direction, wind

Specializing in crafting unique brand experiences with design thinking, brand identity systems, UX, storytelling, creative coding, 3d, websites & graphic design. ✍

Design Thinking is my go to method that can be applied to most products. A synthesis of insights with observation, predictability, and an anthropological approach that impacts humanity on top of business.

Get in Touch\


Reach me here to talk about design, NFTs, AR/VR, coffee, and anything in between. Also don’t forget to check the about page for more about my past. ✌︎

The site is in constant build mode, please check in often for more projects and thoughts.